June 29, 2026
Product Launch & Innovation

Archroma Introduces AVITERA RASPBERRY SE For Enhanced Sustainability In Dark Shades

Archroma, a global leader in specialty chemicals and sustainable solutions, has expanded its AVITERA SE Generation Next platform with the launch of AVITERA RASPBERRY SE. This innovative trichromatic red dye allows mills to achieve deep and extra-dark shades with enhanced fastness, lower processing costs and improved sustainability. The new dye was introduced as part of