Vicunha, a denim fabric manufacturer from Brazil displayed an expanded range of regenerative cotton denims at the recently concluded Kingpins Show in Amsterdam. Vicunha expects to produce 15 percent of its denim fabrics with regenerative-grown cotton within the next five years, representing a
German exhibition organiser Messe Frankfurt, which organises several trade shows in various countries has bought a stake in denim trade show and US based Kingpins. The strategic partnership will see Messe Frankfurt’s extensive experience and resources combined with Kingpins’ unique expertise” to foster innovation, collaboration, and growth within the denim community.