July 6, 2026
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Sustainability

Reju CEO Patrik Frisk Launches ‘Regeneration Hub Zero’ For Sustainable Textile Production

Textile Insights
In a significant stride toward sustainable textile manufacturing, Reju CEO Patrik Frisk, who formerly served as CEO of Under Armour, is leading an innovative project called Regeneration Hub Zero. This groundbreaking facility is dedicated to processing discarded textiles into Reju Polyester, a high-quality material that boasts a lower carbon footprint than conventional

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