Jaypore, India’s premier artisanal lifestyle brand under Aditya Birla Fashion and Retail (ABFRL), has opened its third store in Hyderabad, further solidifying its presence in the city renowned for its rich Deccan culture. Located in the popular GVK Mall, the new 1,675 square feet store offers
“Do you mean we should stop production to eschew fast fashion and support sustainability through slow fashion? Then, how can we live until sustainable actions take shape?” A friend of mine who is also a spinner asked me. I felt I was caught in a catch-22 situation. I advocate sustainability in textiles, but I also […]
Murugan Santhanam “Why do we face such a sluggish market?” Today, this is the million-dollar question for all the stakeholders in the textile industry. You would never miss a single textile industry person asking the above question first before moving on to the usual conversation. I, too, have been asked this question myself by various […]