Active Clothing Appoints Shivanee Shanker Dutt As CEO – New Business Initiatives

Active Clothing Co. Ltd. has appointed Shivanee Shanker Dutt as Chief Executive Officer – New Business Initiatives, based at the company’s corporate office in Gurugram.

In her new role, Dutt will work closely with the company’s leadership to drive new business initiatives, strategic partnerships, collaborations and new brand launches. She will also work with Kalika Mehra, Avinisha Gupta, Renu Mehra and the wider leadership team.

Dutt brings more than two decades of experience across global brands, fashion, retail and e-commerce, with professional exposure across India, the US, Europe and the Asia-Pacific region.

According to Active Clothing, Dutt’s association with the company’s leadership dates back to 2005, when she was with Levi’s and visited the company’s Ludhiana factory. The relationship was renewed nearly two decades later at the Images Awards, leading to her joining Active Clothing in the new leadership role.