March 15, 2025
Tete-A-Tete

Sustainability Is Part Of Trident Group’s Business Plan: Samir Joshipura

At Bharat Tex 2025, Trident Group, one of India’s leading textile manufacturers, is showcasing a combination of heritage, luxury, and sustainability at their innovative stall. Under the leadership of Group CEO Samir Joshipura, the company is presenting its newest initiatives in both product design and operational sustainability, positioning itself as a frontrunner in the global textile industry.

Trident’s stall is a visual and conceptual journey through time, representing the evolution of textiles from ancient civilizations to the modern-day. According to Joshipura, the theme of the stall is inspired by the various ages India and the world have witnessed, from the Stone Age to the Puranic Age, each reflecting different aspects of health and wellness through the lens of Ayurveda. “In our stall, we don’t just showcase products; we create an experience,” he remarked. “We have four distinct areas, each focusing on a different theme. It’s a unique way to engage our visitors and provide them with an immersive experience.”

One of the most notable aspects of Trident’s display is the use of Kasturi cotton, which is gaining prominence in the textile industry. The Indian government’s focus on boosting emissions for long staple fibres has further highlighted the significance of Kasturi, making it a key element in Trident’s product offerings. Joshipura emphasized, “Kasturi is one of our key initiatives, and we plan to use it extensively across our products.”

Sustainability is at the core of Trident’s philosophy, not just in its operations but also in its product offerings. Trident’s new luxury home collection, Luxe Home, was launched with a focus on eco-friendly designs. The collection features elegant, environmentally friendly products designed with a reduced use of chemicals and dyes, making them easier to recycle. Joshipura shared, “Sustainability is crucial for us. We are committed to creating products that are not only luxurious but also kind to the environment. Our premium customers understand this, and they are ready to invest in products that reflect these values.”

Trident’s commitment to sustainability extends beyond product design. The company is already operating as a zero-liquid discharge facility and is actively increasing its use of renewable energy. Joshipura revealed that Trident currently uses 20% renewable energy, with plans to increase this to 60% in the next couple of years. “Sustainability is not just a buzzword for us; it’s a part of our business plan,” he affirmed.

Bharat Tex 2025 has quickly established itself as one of the most significant events in the textile industry, and Trident’s involvement reflects the company’s strategic commitment to global growth. As a Gold Sponsor this year, Trident has further elevated its presence at the event. Joshipura sees the show as an essential platform for connecting global textile buyers and sellers. He noted, “Bharat Tex has become a key event, not only for local customers but also for our global audience. It’s an opportunity to showcase the diversity India has to offer, especially as the global textile market shifts towards China-plus-one strategies.”

The diversity of participants at Bharat Tex 2025 has been particularly significant for Trident. With India emerging as a key sourcing hub, Joshipura sees the event’s growth as a direct reflection of India’s evolving role in the global textile supply chain. “This year, Bharat Tex has expanded its global reach. It’s not just about India anymore—it’s a global event, and it’s only going to get bigger,” he said.

While sustainability is increasingly vital in the textile industry, Joshipura views it as an ongoing journey rather than a challenge. He highlighted the regulatory changes and pressure from customers as factors influencing Trident’s sustainability efforts. “Sustainability is part of our business strategy,” he stated. “Yes, the costs associated with sustainable practices can sometimes be higher, but they are necessary. We are ahead of the curve when it comes to implementing these practices, and this is something that is crucial for the future.”

Trident’s commitment to circularity is evident in its operations. The company’s largest setup in Budhni, Madhya Pradesh, is a zero-liquid discharge facility, where all water is recycled internally. Additionally, Trident runs a non-profit initiative called Hastakala, where unusable waste is transformed into marketable products through handmade processes. “We are also looking to be a non-fossil power producer by 2027,” Joshipura shared, underscoring the company’s long-term sustainability goals.

Trident’s financial performance remains robust, with the company maintaining strong balance sheets and healthy cash flow. While the company’s profits remained relatively flat in the last quarter due to order and delivery shifts, Joshipura remains optimistic about future growth. “We are poised for an expansion phase, and we plan to kick-start our investments in the next financial year,” he said. The company is also exploring greenfield expansions, with a focus on Madhya Pradesh, where it has significant land and infrastructure capacity.

The response to Trident’s presence at Bharat Tex 2025 has been overwhelmingly positive. Joshipura observed that this year, the footfall has been more targeted and quality-driven compared to previous years. “The response has been fantastic, with a lot of genuine interest in our products and company. It’s not just general walk-ins; we are seeing more focused visitors who are genuinely interested in what we offer.”

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