July 7, 2024
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Home Posts tagged Allen Solly
Apparel, Fashion, Retail

ABFRL Board Approves Demerger Of Madura Business Into A Separate Listed Entity

Following the announcement on April 1, 2024, the Board of Directors of ABFRL convened and approved the proposal for the vertical demerger of Madura fashion and lifestyle business from ABFRL into a newly incorporated entity named Aditya Birla Lifestyle Brands Ltd. (ABLBL). Upon completion, ABLBL will be listed separately, marking a significant strategic move aimed […]
Apparel, Fashion, Retail

Allen Solly’s ‘Every Day Is Friday’ Campaign Redefines Fashion Celebration

Allen Solly, the trailblazing casual workwear brand by Aditya Birla Fashion and Retail Ltd., has unveiled its latest campaign, ‘Every Day Is Friday.’ This innovative initiative aims to redefine the joy of fun, freedom and fashion, encouraging celebration every day. The campaign includes a new TV commercial coinciding with the ICC Cricket World Cup, creating

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