Birla Cellulose, from the house of Aditya Birla Group, made a striking statement at Jaipur Times Fashion Week with an exclusive showcase featuring its latest collection crafted using Livaeco, the eco-enhanced variant of its fabric. Created in collaboration with esteemed partner brands like
Backed by a recent third-party assessment, Metsä Spring is promoting the competitiveness of its Kuura textile fibre against viscose, lyocell, and cotton. Made from softwood Kraft pulp instead of dissolving pulp, Kuura has been found to have a significantly lower environmental impact. A life cycle assessment by Etteplan, reviewed by the RISE Research Institutes of […]
As ESG considerations continue to shape business decisions, the ongoing collaboration between international textile buyers and India’s textile sector serves as a beacon of hope, illustrating the potential for industries to thrive while remaining environmentally conscious and socially responsible. The textile industry, historically associated with significant














