92% Of FESPA Visitors Seek To Invest In Next 12 Months
Firming up investment plans was high on the agenda of visitors in four co-located FESPA events held in March in Amsterdam, with 92 percent buyers looking to invest in equipment in the next 12 months.
According to a FESPA press release, the collective median budget was over €2.7 billion.
The FESPA organised Global Print Expo 2024, European Sign Expo, Personalisation Experience and the inaugural Sportswear Pro attracted global senior decision-makers prioritising investments for growth.
The four co-located events and the extensive feature and conference programme unveiled new opportunities, highlighting thousands of innovations and trends, and new vertical market prospects.
Over the four days, 12,706 unique visitors attended the events with 45 percent of visitors attending for more than a day.
Visitors travelled from 120 countries with buyers from Netherlands, Germany, UK, Italy, Belgium, France, Poland, Spain, Switzerland, and Sweden bringing the largest portion of the audience.
76 percent of attendees were business owners, directors, partners or managers and 85 percent of visitors shared that they are involved in the decision-making process for their business.
The co-located events and content-led feature programmes, provided visitors with the opportunity to explore vertical markets, grow their business and expand their offering.
The line-up of global industry experts and thought leaders at the Personalisation Experience and Sportswear Pro conferences delivered a content-rich programme that attracted global visitors.
FESPA Global Print Expo and European Sign Expo will return to Messe Berlin, Germany, from May 6-9, 2025.
