GU To Open NYC Flagship Store And Launch US E-Commerce Site
GU, a sister brand of UNIQLO, will open its US flagship store in SoHo, New York, on September 19, 2024, alongside launching its US e-commerce site. Located at 578 Broadway, GU NY SOHO will offer women’s and men’s clothing, accessories and the latest fashion trends across two floors.
The flagship will showcase GU’s brand philosophy, MINI edit MAX, providing high style and quality at affordable prices. Customers will also have access to popular products like Barrel Leg Bottoms and exclusive new collections.
To celebrate, GU will host a launch event with giveaways, including a tote bag designed by Shantell Martin and opportunities to win Tokyo experiences in New York. A collaboration with fashion brand UNDERCOVER will also be featured, offering versatile pieces for all genders.