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Sustainability

Ireland’s Circular Strategy Puts Textiles At The Core Of Sustainable Transition

Ireland has unveiled its Circular Economy Strategy 2026–2028, placing textiles and clothing at the forefront of its push to reduce emissions, minimise waste and strengthen resource efficiency across industries. Launched by Darragh O’Brien, Minister for Climate, Energy and the Environment, and Alan Dillon, Minister of State for the Circular Economy, the strategy positions
Apparel, Fashion, Retail

Myntra Ropes In Alia Bhatt As Brand Ambassador For Fashion And Beauty

Myntra has appointed Alia Bhatt as the brand ambassador for both Myntra and Myntra Beauty, strengthening its connect with young, digitally engaged consumers. The partnership brings together one of India’s leading fashion and beauty platforms with a celebrity known for her strong cross-generational appeal, aligning with Myntra’s strategy to deepen consumer engagement across