Ajio, Reliance Retail’s online commerce platform, has recently unveiled Ajiogram, a direct-to-consumer (D2C) focused e-commerce platform with the goal of featuring over 200 D2C fashion and lifestyle brands by next year. Some of the brands that will be available on Ajiogram include Urban
NavyasaByLiva, a saree and womenwear brand has unveiled its AW’23 collection named ‘The Garden of Eden’. “The collection is designed to cater to the modern woman, offering a mesmerising blend of ethereal prints and chic designs that weave a vibrant and colorful story,” Birla Cellulose said in a press release. “NavyasaByLiva focuses on creating effortlessly […]
A meeting of various Indian textile research associations and other government departments is being organised on November 10 to discuss the issue of ‘One Nation. One Police Uniform’ suggested by PM Modi one year back. Following the idea mooted by PM Modi, the Ministry of Home Affairs had formed a panel of various government departments […]
Kerala’s Maryan Apparels, a company supplying uniforms to the Israeli police force, has made the decision to suspend new orders from Israel until peace is restored in the Gaza strip. The company stated that it disagrees with Israel’s bombing of civilian areas, including those housing hospitals, which has resulted in the loss of innocent lives. […]
Van Heusen, the premium fashion brand under Aditya Birla Fashion and Retail Limited, has launched its most extensive media campaign to date to promote its new premium wedding collection, “Van Heusen Weddings.” Previously known for its workwear targeting young professionals, Van Heusen is expanding its product range to meet the evolving needs of modern
Fashion designer Anish Malpani of ‘Without’ label won the 5th Circular Design Challenge (CDC), India’s biggest sustainability award organised by R|Elan, the next-gen fabric brand of Reliance Industries and held in association with the United Nations. The challenge culminated with a finale show at the UN House during Lakmé Fashion Week in partnership with FDCI. […]
The Clothing Manufacturers Association of India (CMAI) organised a panel discussion under its ‘Achievers Club’ initiative which discussed the success of Direct-to-Consumer (D2C) brands in India. Panelists of the discussion on ‘Transforming Business and the Future’ included Anurag Singh of Aachho, Siddharth Dungarwal of Snitch, and Mahesh Tekwani of
The number of Vietnamese students enrolling to study courses in garmenting technology has fallen sharply, following workers and staff being laid off after the Covid-19 pandemic began Students have been psychologically affected by the phenomenon of workers in this industry being fired by businesses during and after the Covid-19 outbreak. This phenomenon has resulted in […]
Nike continues to be most desired brand among US teenagers for both, apparel and footwear categories, taking a 35 percent mindshare in clothing and 61 percent in footwear. This was revealed in a bi-annual survey done by investment bank, Piper Sandler of 9,000 US teens, which also informed that teen spending dropped 1 percent to […]
The latest developments in alternatives to per-and polyfluoroalkyl substances (PFASs) are showing promise for use in the manufacture of performance apparel. Textile and clothing brands are facing pressure to innovate as legislation builds against the use of PFASs. Performance apparel brands are facing a major challenge as lawmakers worldwide are strengthening regulations