Apparel, Fashion, Retail

VisionNxt: Modernizing Fashion Forecasting In India With AI And EI

Textile Insights January 9, 2025

The National Institute of Fashion Technology (NIFT), Mumbai, hosted a landmark event on January 8, 2025, at Nishta Bhavan, Churchgate, Mumbai, to spotlight VisionNxt, India’s first AI and EI-driven fashion forecasting platform. Developed under the aegis of the Ministry of Textiles, Government

Apparel, Fashion, Retail

Lululemon Welcomes PGA Golfer Max Homa as Its Newest Brand Ambassador

Textile Insights January 6, 2025

Lululemon has announced PGA Tour golfer Max Homa as the latest addition to its roster of brand ambassadors. Currently ranked 27th in the official World Golf Ranking, Homa brings both skill and personality to the partnership. A six-time PGA tour winner, he achieved three top-10 finishes in 2024, solidifying his status as one of the […]

Apparel, Fashion, Retail

SHEIN Joins U.S. CBP Section 321 Pilot For Smarter Imports

Textile Insights December 31, 2024

SHEIN, a global fashion and lifestyle online retailer, has joined the U.S. Customs and Border Protection (CBP) Section 321 Data Pilot program. This initiative encourages companies to voluntarily provide additional import entry information about packages and shipments entering the U.S. The program aims to prevent illegal or hazardous products from entering the country and

Apparel, Fashion, Retail

VIP Clothing Launches Branded Handkerchiefs

Textile Insights December 27, 2024

VIP Clothing Ltd., a leader in the innerwear market, is proud to announce the launch of its first-ever range of branded handkerchiefs under its accessories division. This strategic move aims to transform traditionally unorganized categories into branded essentials, further strengthening VIP’s position in the market. In addition to handkerchiefs, VIP is also reinforcing its

Apparel, Fashion, Retail

Van Heusen Launches ‘VH Evening’ Sub-Brand For Eveningwear

Textile Insights December 23, 2024

Van Heusen, known for premium formal and wedding wear under Aditya Birla Fashion and Retail Ltd, has unveiled its new sub-brand, ‘VH Evening,’ marking its entry into the eveningwear segment for men and women. The line blends sophistication with bold, dressed-up casuals, designed to redefine evening elegance and cater to modern, style-conscious professionals. The debut […]

Apparel, Fashion, Retail

Apparel Group Launches 24 New Retail Concepts At Doha Mall

Textile Insights December 23, 2024

Apparel Group, a global retail and fashion leader, has announced the launch of 24 new retail concepts at Doha Mall, a premier shopping destination in Qatar. These stores will feature renowned international brands, catering to the fashion-forward needs of Qatar’s diverse consumers. Strategically located in Abu Hamour at the intersection of Sixth Ring Road and […]

Apparel, Fashion, Retail

PUMA Opens New Creative Hub ‘Studio48’ At Its HQ In Germany

Textile Insights December 16, 2024

PUMA has opened Studio48, a new creative hub at its headquarters in Herzogenaurach, Germany, designed to bring its designers and creatives together to freely develop new ideas and create concepts for performance and sportstyle products as well as campaigns. The studio is part of the company’s strategy to create sustainable growth and elevate the brand. […]

Apparel, Fashion, Retail

Jaypore Launches ‘Maahi Ve: The Heart & Soul of Wedding’ Campaign

Textile Insights December 16, 2024

Jaypore, the artisanal lifestyle brand from Aditya Birla Fashion and Retail Ltd., unveils its latest wedding campaign, ‘Maahi Ve: The Heart & Soul of Wedding.’ This curated collection celebrates India’s cultural heritage, weaving timeless craftsmanship with heartfelt emotions to create unforgettable wedding moments. The campaign invites couples and families to immerse

Apparel, Fashion, Retail

PUMA Signs Long-Term Partnership With Portuguese Football Federation

Textile Insights December 6, 2024

PUMA has signed a long-term agreement with the Portuguese Football Federation (FPF), marking a significant milestone in the brand’s football strategy. Starting in 2025, PUMA will provide equipment for all male, female and youth teams, as well as the federation’s futsal, beach football and eSports teams. Portugal, renowned for its captivating playing style and notable

Apparel, Fashion, Retail

PUMA Launches Green Flags Podcast To Champion Sustainability

Textile Insights November 25, 2024

PUMA has unveiled Green Flags, a five-part podcast series focused on sustainability, hosted by Manchester United captain Maya Le Tissier, fashion expert Oli Bromfield and pro-footballer-turned-content creator Moses Duckrell. The series aims to engage Gen Z listeners and raise awareness about how small changes can combat climate change. The podcast features a fun and