CMAI Hosts Panel Discussion On Success Of D2C Garment Brands
The Clothing Manufacturers Association of India (CMAI) organised a panel discussion under its ‘Achievers Club’ initiative which discussed the success of Direct-to-Consumer (D2C) brands in India.
Panelists of the discussion on ‘Transforming Business and the Future’ included Anurag Singh of Aachho, Siddharth Dungarwal of Snitch, and Mahesh Tekwani of SAADAA and was moderated by CMAI Chief Mentor, Rahul Mehta.
The discussion revolved around pertinent business issues and debunking myths for traditional business which are looking to transform their garment businesses
The panelist’s highlighted that initiating the business journey, even with the possibility of errors, is paramount as starting outweighs having a flawless initial plan.
Consistent efforts are fundamental for long-term success, fostering brand trust and customer comfort and prioritising simplicity and focus while eschewing distractions and over thinking allows for adaptable growth and market relevance.
They also observed that embracing innovation and adjusting to shifting market dynamics enhances competitiveness and sustains market relevance.
The panelist’s noted that effective inventory management, crucial in the apparel industry, can be optimised through strategies such as promoting slow-moving inventory.
Embracing technology for data-driven decision-making, streamlining operations and reducing dead stock was also advised by the panelist’s.
“Trusting data over instincts is pivotal, enabling informed decisions and yielding better outcomes in inventory and overall business management,” they stated.
The ‘Achievers Club’ by CMAI is an initiative aimed at uniting a consortium of similar-minded apparel brand owners and manufacturers, collectively aspiring to elevate their respective brands to new heights.
Participants within this group have the privilege of gaining invaluable knowledge from industry’s foremost thought leaders, change makers, and innovators, enabling them to glean crucial insights for the expansion of their individual businesses.
