MyTrident Targets INR 1,000 Crore Revenue By 2025-26

MyTrident, the flagship home furnishing brand of Trident Group, unveiled its Fall-Winter ’23 collection in New Delhi at Andaz, Aerocity. The event, attended by over 3,000 retailers, was inaugurated by Rajinder Gupta, Chairman Emeritus of Trident Group.

MyTrident offers a seamless online shopping experience via mytrident.com and aims to make a lasting impact across retail touchpoints, including Exclusive Brand Outlets (EBOs), multi-brand stores and general trade. The leading home furnishing brand aspires to achieve a revenue of INR 1,000 crore by FY2025-26.

Starting its journey in India in 2014, MyTrident is now a leading brand in Indian home furnishing for both homes and the hospitality industry. Its growth has been driven by expanding points of sale, introducing new categories and diversifying its product range. The company currently boasts a retail network of 3,500+ touchpoints, including 50 exclusive stores across India.

Rajinder Gupta, Chairman of the Trident Group, stated, “At MyTrident, we are optimistic about the company’s prospects. Our ambition is encapsulated in our slogan ‘Ghar Ghar Mein MyTrident,’ signifying our commitment to bringing accessible luxury to every Indian household. We are aggressively expanding to 10,000+ retail touchpoints, including 100 exclusive stores by the end of FY2025-26. We remain dedicated to offering unparalleled quality and a seamless shopping experience.”