Rudra Ecovation Showcases Innovative Range Of Upcycled Fabrics At Heimtextil 2025

Rudra Ecovation is an integrated plastic recycling facility in India and a pioneer in sustainable manufacturing and textile innovation. Heimtextil, a premier global trade fair for home and contract textiles, brings together more than 3,000 exhibitors and 50,000 trade visitors from over 60 countries, making it a vital networking hub for exploring business opportunities in the European market.
Ludhiana-based Rudra Ecovation Ltd recently showcased its cutting-edge range of upcycled fabrics at Heimtextil 2025 held in Frankfurt, Germany. The company highlighted Anaura, its premium line of sustainable fabrics crafted from recycled PET bottles, which includes solutions tailored for various sectors
- Anaura Home: Upcycled fabrics designed for home furnishing applications.
- Anaura Athleisure: Eco-conscious, high-performance active wear for sports and fitness.
- Anaura Fashion: Trendy, sustainable fabrics that blend style with responsibility for fashion applications.
By leveraging international platforms like Heimtextil, Rudra Ecovation aims to strengthen its global presence and expand its footprint. The company is committed to driving growth and meeting its ambitious export goals, highlighting its focus on sustainability and innovation.
VK Goyal, CEO and Executive Director of Rudra Ecovation Ltd, shared his thoughts on the experience: “It has been a truly inspiring experience. Our participation is not just about showcasing products but also about fostering partnerships and inspiring a collective shift towards sustainability. It’s heartening to see how global audiences are embracing eco-conscious solutions, and this motivates us to continue pushing the boundaries.”
Rudra Ecovation Ltd. operates a state-of-the-art, 100-acre facility in Ludhiana, processing 8.8 million PET bottles daily into premium-quality upcycled yarns, fibres and other sustainable products, saving 140,000 MT of CO2 emissions annually. The company leads India’s integrated plant for producing upcycled fabric, with a production capacity of 320,000 square metres of Anaura fabric in various weaves, widths and GSMs. The diverse product lineup includes RPET yarn, RPET flakes, acoustic panels, and more.
Ishani Malhotra, Director at Rudra Ecovation Ltd., commented on the success of the event: “The response we’ve garnered at Heimtextil 2025 has been phenomenal. It’s encouraging to see the growing demand for sustainable solutions in the international market. This platform has not only allowed us to showcase our capabilities but also connect with like-minded partners who share our vision for a sustainable future.”