Product Launch & Innovation

U.S. Cotton Trust Protocol Launches Regenerative Cotton Pilot

Textile Insights November 10, 2025

The U.S. Cotton Trust Protocol has introduced a new framework under its Field Partner Program pilot to formally recognize verified regenerative farming practices and measurable sustainability outcomes among cotton growers. The initiative will enable brands and retailers to source regenerative

Cotton

Australia Launches New Cotton Data Platform

Textile Insights November 9, 2025

Australia’s cotton sector is preparing for a major shift toward digital farming and enhanced supply chain transparency, with the launch of a new centralised data platform designed to streamline operations and boost global market confidence. Developed by the Cotton Research and Development Corporation (CRDC) in partnership with growers and industry stakeholders, the

Cotton

Brazil Sets Cotton Export Record With 2.83 Million Tonnes Of Exports In 2024/25 Season

Textile Insights September 9, 2025

Brazil closed the 2024/25 marketing year (August–July) with record cotton exports of 2.83 million tonnes of lint, a 5.8% increase over the previous season, reaffirming its position as the world’s leading cotton exporter, according to the Brazilian Cotton Growers Association (Abrapa). Export revenues totaled US $4.85 billion. The top three destinations Vietnam, Pakistan and

Sustainability

URBN Joins U.S. Cotton Trust Protocol To Strengthen Sustainable Sourcing Goals

Textile Insights April 14, 2025

The U.S. Cotton Trust Protocol has announced that global retail group URBN has become its latest member, reinforcing the company’s commitment to responsible cotton sourcing and sustainable supply chain practices. URBN, whose portfolio includes popular brands such as Urban Outfitters, Anthropologie, Free People, FP Movement, and Nuuly, aims to source 100% of its cotton from

Event

Better Cotton Hosts Regional Member Meeting In New Delhi

Textile Insights February 24, 2025

Better Cotton held its annual Regional Member Meeting in New Delhi, India, on 15 February, bringing together around 250 members and stakeholders from across South Asia. The event, hosted alongside Bharat Tex, focused on farm-level initiatives, certification and traceability within the cotton sector. The meeting featured insights from Programme Partners such as the Ambuja

Cotton

Kasturi Cotton Introduces New Staple Lengths to Meet Market Demand

Textile Insights January 8, 2025

Kasturi Cotton, India’s premier brand for high-quality, sustainable cotton, is privileged to announce the expansion of its range in response to evolving market requirements. In addition to the existing staple lengths of 29 mm+ and 30 mm+, Kasturi Cotton will also now include 28 mm+, 31 mm+, 32 mm+, 33 mm+, and Extra Long Staple […]