Arvind Ltd has appointed Dr. Lakshyaraj Singh Mewar of Udaipur as the brand ambassador for Primanté, its premium suiting and shirting brand. Kulin Lalbhai, Executive Director of Arvind Ltd, expressed delight at welcoming Dr. Lakshyaraj Singh Mewar to the Primanté family, emphasizing the
In order to control exports of sub-standard textile products and bolster India’s reputation in the global market, the Union Textiles Ministry is planning a significant upgrade of its testing infrastructure. “The move comes amid concerns that poor-quality pashmina shawls and silk exports have been hurting the country’s image as a reliable supplier,” Mint