Apparel, Fashion, Retail

Jaypore Brings Ajrakh And Kalamkari Together In New Collection

Textile Insights October 27, 2026

Jaypore, the artisanal lifestyle brand from Aditya Birla Fashion and Retail Limited, has unveiled A Tale of Two Crafts, a collection bringing together the traditional artistry of Ajrakh and Kalamkari in contemporary apparel. The collection features hand-block prints, nature-inspired motifs and

Product Launch & Innovation

GI & Beyond 2.0 Launches Digital Platform For Handloom Growth

Textile Insights August 11, 2026

The Ministry of Textiles has unveiled the Digital Handloom Atlas – One Platform. Endless Markets, a new digital platform aimed at enhancing the visibility and market reach of India’s handloom products, including Geographical Indication (GI)-tagged textiles, during the GI & Beyond 2.0 Summit in New Delhi. Organised by the Office of the Development Commissioner

Apparel, Fashion, Retail

Jaypore Highlights 700-Year-Old Tangaliya Craft At Bharat Tex 2026

Textile Insights July 27, 2026

Jaypore, the artisanal lifestyle brand from Aditya Birla Fashion and Retail, showcased the heritage of Tangaliya weaving through a live loom demonstration at Bharat Tex 2026. The demonstration was led by Rathod Baldevbhai Jahabhai, a fifth-generation weaver from Vastadi village in Gujarat’s Surendranagar region. Tangaliya is a 700-year-old indigenous craft traditionally

Industry

Jharkhand’s Tribal Textiles Find New Life In Contemporary Fashion

Textile Insights June 22, 2026

In a growing shift toward culturally rooted fashion, Jharkhand’s tribal textiles and indigenous art forms are moving from village walls and local traditions into mainstream wardrobes, blending heritage with modern design. Leading this transformation is Ranchi-based initiative Johargram, which is reimagining traditional Sohrai art and tribal textile motifs into contemporary