November 21, 2024
Sustainability

Avery Dennison & TEXAID To Tackle Textile Waste Challenge

Avery Dennison has joined forces with TEXAID, a European company specialising in recycling of used textiles, to address challenges of textile waste management ahead of incoming regulatory changes in the European Union.

In a press release, Avery Dennison said a key aspect of this collaboration is the integration of cutting-edge technologies.

As a provider of market-leading digital identification solutions for the apparel industry, Avery Dennison will work with TEXAID to explore how technology can enable traceability of garments through the sorting and recycling process.

“Digital identifiers, tracked via Avery Dennison’s product cloud platform, carrying vital fibre information, will aid TEXAID to process apparel into relevant resale or recycling streams,” the company added.

Avery Dennison provides branding and information labeling solutions, including pressure-sensitive materials and radio-frequency identification (RFID) inlays and tags, while, TEXAID specialises in collection, sorting, repair, reselling and recycling of used textiles

Europe generates a staggering seven million tons of textile waste each year, yet only 35 percent of this waste is separately collected, and less than one percent is recycled into new materials.

Recognising the urgent need for change, the European Union (EU) is aiming for a complete overhaul of the industry by 2030 under the Strategy for Sustainable Textiles.

New design requirements will ensure fashion items are longer-lasting, easier to repair and recycle, and free of hazardous substances.

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