Colors By Rupa Launches The ‘Dry Fit’ Collection
Colors by Rupa, a brand under Rupa & Company, has unveiled its latest “Dry Fit” collection, part of the ‘Playsure’ range. The collection seamlessly blends comfort, performance and style, catering to today’s active lifestyle.
Crafted with advanced polyester fabric, elastane-based materials, and strategically placed mesh panels, the Dry Fit collection offers exceptional stretchability, breathability and a feather-light feel. The ergonomically engineered fabrics ensure a flawless fit that moves with the body, making it ideal for both intense workouts and relaxed leisure.
The collection includes a variety of stylish pieces for both men and women, featuring women’s round neck T-shirts, polo T-shirts, tank tops, leggings and cycling shorts, as well as men’s raglan sleeve round neck T-shirts, polo T-shirts, tank tops, track pants, joggers, and shorts. The vivid spectrum of colours adds a touch of individuality, making each piece a bold statement of style.
“We are excited to launch the Dry Fit collection, which blends innovative design with vibrant aesthetics to meet the needs of dynamic consumers,” said Mukesh Agarwal, Director, Rupa & Company Ltd. “We believe this collection will inspire people to embrace both functionality and leisure with unmatched style.”
The Dry Fit collection is available at leading retail outlets and online platforms, including Amazon, Live Colors, and the Rupa Online Store. It invites customers to experience a perfect fusion of comfort, performance and style.
