EPS Appoints Tom Bertke To Drive Xaar Versatex Sales In North America

EPS, part of the Xaar Group, has named Tom Bertke as Sales Manager for the Xaar Versatex Printbar in North America.

With more than 30 years in capital equipment sales, including 25 years in inkjet technology, Bertke brings extensive experience from leadership roles at Domino, EFI, Jetrion, SPG Prints, Durst, Konica Minolta, Ricoh and Hitachi.

“The Xaar Versatex is perfectly positioned to meet the growing demand for short-run, high-impact digital embellishment in North America,” said Bertke. “I look forward to helping customers unlock the full potential of this technology.”

Proven in Europe, the Xaar Versatex Printbar delivers high-speed, high-opacity digital print for applications including varnish, tactile embellishments, security effects and variable data. Designed for integration onto analogue and hybrid presses, it combines production-grade performance with sustainability benefits such as faster setup, reduced passes, lower energy use and improved cost efficiency.

Chris Ellis, President of EPS, added: “Tom’s deep knowledge of UV printbar integration and Xaar’s technology makes him the ideal partner for customers seeking to expand their digital capabilities.”