June 22, 2026
Product Launch & Innovation

Birla Cellulose Launches Livaeco Lyocell At Confluence 2026 In Coimbatore

Birla Cellulose, a part of the Aditya Birla Group and one of the world’s leading producers of man-made cellulosic fibres (MMCF), announced the launch of Livaeco™ Lyocell, its next-generation sustainable fibre, at Confluence 2026, the company’s flagship industry platform held in Coimbatore. The launch brought together leaders from across the textile value chain including
Product Launch & Innovation

Technosport Unveils New Brand Identity Amid Rapid Expansion

TechnoSport has introduced a refreshed brand identity as it accelerates growth across retail, digital and marketplace channels. At the core of the rebranding is a redesigned wordmark featuring a bold, forward-leaning italic typeface, reflecting the brand’s focus on speed, energy, and movement. The update aligns with TechnoSport’s evolution into a sharper, more contemporary