TechnoSport Expands Capacity, Targets Rs 1,000 Crore Revenue
Activewear brand TechnoSport is set to significantly scale up its manufacturing capacity over the next six months, reinforcing its growth ambitions in India’s fast-expanding performance apparel market. The company plans to increase production capacity to 40 tonnes per day, equivalent to approximately 1.5 lakh garments daily, to meet rising consumer demand.
TechnoSport operates an integrated manufacturing facility at Perundurai in Tamil Nadu’s Erode district, strategically located near the Tiruppur textile hub. The company manufactures more than 90% of its fabric requirements in-house, covering knitting, dyeing and processing of man-made fibres, while product design is also managed internally. Garment stitching is undertaken through a network of manufacturing partners.
The company’s expansion has been supported by the Government of India’s Production Linked Incentive (PLI) scheme for textiles, which has accelerated investments in capacity enhancement and strengthened its focus on technical textiles.
In 2024, TechnoSport secured a capital infusion of US$ 20 million from private equity firm A91 Partners, industrialist K.M. Subramanian and other investors. According to Managing Director and co-founder Sunil Jhunjhunwala, the company has consistently expanded its production capacity by 40-50% annually under the PLI programme, with manufacturing capacity currently emerging as the primary constraint to future growth.
Backed by expanding production and strong market demand, TechnoSport expects its revenue to grow to Rs 1,000 crore during the current financial year, up from approximately Rs 600 crore in the previous fiscal.
The brand is simultaneously strengthening its retail presence through an omnichannel strategy that combines exclusive brand outlets with traditional retail channels. While maintaining a strong presence in metropolitan markets, the company is increasingly focusing on Tier II, Tier III and smaller towns, where demand for affordable performance wear continues to rise.
Looking ahead, TechnoSport is also preparing for international expansion. Although exports currently account for only a small share of its business, the company plans to increase overseas sales from next year, initially targeting markets in the Middle East and Southeast Asia.
The company also indicated that it may consider accessing the capital markets within the next five years as part of its long-term growth strategy.
Positioning itself as a provider of premium technical activewear at accessible price points, TechnoSport aims to capitalise on changing consumer preferences that have emerged since the pandemic, with comfort, functionality and everyday performance becoming key purchasing considerations.
With expanded manufacturing capacity, continued investment, and an aggressive domestic and international growth strategy, TechnoSport is positioning itself as one of India’s fastest-growing activewear brands in the technical textiles segment.
