Product Launch & Innovation

Renee Cafaro Atelier Launches All-Gender Fashion Platform

Renee Cafaro Atelier has expanded its fashion platform by transforming its size-inclusive sublabel Public Label into an all-gender, customizable ready-to-wear brand aimed at delivering a bespoke-style shopping experience online.

Originally launched in 2021 as RCA Public Label, the brand gained recognition for its inclusive fit solutions and the best-selling Game Changer Dress, featuring Renee Cafaro’s patented built-in bra technology.

The revamped platform now allows customers across genders and body types to customize garments including dresses, caftans and suiting through a wide range of fabric, trim and fit options. The company has also introduced new menswear and gender-neutral tailoring collections under its expanding customization model.

“Though plus-size fashion is my main wheelhouse, I am proud to have created for a wide spectrum of bodies and genders as a designer,” said Renee Cafaro. “I set out to deliver the best possible fit for an underserved demographic and now I’m expanding on that by allowing customers of all sizes and genders to customize not only their fit but also pick fabrics and trims to make a piece as unique as they are.”

The company said the platform is designed to offer consumers a bespoke-but-easier”experience by combining customizable fashion with online convenience. Customers can either personalize garments independently or consult with the brand’s style experts through virtual appointments.

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