RSWM Ltd., the flagship company of the LNJ Bhilwara Group, showcased its latest denim innovations at Gartex Texprocess India 2026, held from April 9–11 at the Bombay Exhibition Centre, Mumbai. The company unveiled its indigo-inspired Autumn/Winter 2027 denim collection, In-DIG’o Alchemy – Where
Myntra has appointed Alia Bhatt as the brand ambassador for both Myntra and Myntra Beauty, strengthening its connect with young, digitally engaged consumers. The partnership brings together one of India’s leading fashion and beauty platforms with a celebrity known for her strong cross-generational appeal, aligning with Myntra’s strategy to deepen consumer engagement across
TrusTrace has reported strong early adoption of One Retail Hub, its free digital platform designed to streamline supply chain compliance across the fashion industry. Within seven weeks of launch, brands using the platform have achieved average time savings of 70% in compliance reporting, addressing long-standing inefficiencies caused by fragmented, retailer-specific data
Primark has officially opened its first store in the UAE at The Dubai Mall, marking its second outlet in the Middle East and its 19th entry into global market. The launch, in partnership with Alshaya Group, signals a key milestone in the retailer’s international expansion strategy. The flagship store spans over 60,000 sq. ft on […]
D’Decor Home Fabrics has expanded its retail footprint with the launch of a new exclusive showroom in Kolhapur on March 27, 2026. The latest addition marks another step in the brand’s ongoing nationwide expansion, reinforcing its growing connect with consumers seeking premium, design-led home décor solutions. The new showroom is positioned as a signature destination,
Aditya Birla Fashion and Retail Limited is strengthening its value fashion portfolio as its Gen-Z focused brand OWND! marks a major milestone of 75 stores across India, alongside its strategic entry into Mumbai. The brand has launched two new stores in the city, located at Infiniti Mall, Malad and R-Mall, Thane, further expanding its presence […]
TechnoSport has expanded its retail footprint with the launch of its 45th Exclusive Brand Outlet (EBO) in Bhagalpur, marking a strategic move to deepen its presence in emerging Tier-2 and Tier-3 markets. Located on Dr. Rajendra Prasad Road, the new ~3,000 sq. ft. store underscores the brand’s focus on strengthening organised retail across high-growth regional […]
The National Retail Federation has projected U.S. retail sales to grow 4.4% year-on-year in 2026, reaching $5.6 trillion, supported by resilient consumer spending and stable economic fundamentals. The forecast, developed in collaboration with Oxford Economics, was unveiled at NRF’s annual State of Retail & the Consumer event. It surpasses the 10-year average growth
Pantaloons, part of Aditya Birla Fashion and Retail Ltd., has introduced ‘Truly SMA,’ a contemporary fashion label by actor Samantha Ruth Prabhu, marking a deeper collaboration with the brand ambassador. The label was unveiled at Pantaloons’ flagship store in Hyderabad, drawing strong interest from fashion enthusiasts. The launch reflects Pantaloons’ strategy to expand its
The Levi’s brand has launched its 2026 global campaign, ‘Behind Every Original,’ in India, featuring global brand ambassador Alia Bhatt as the face of the initiative. Building on a legacy spanning over 150 years, Levi’s continues to position itself at the intersection of culture, fashion, music and art. The new campaign celebrates the spirit of […]





















